Effective Marketing Strategies– 4 Things you MUST do To Get Results 

Today i will be sharing some effective marketing strategies that i KNOW if you apply it will revolutionalize your business overnight.

These 5 things if you apply diligently and consistently, you will never run out of leads, sales and new members in your team.

Effective Marketing Strategies- Tip #1

BREAK YOUR PROSPECTS ATTENTION

First every network marketing business or direct sales business should be advertised. And the only way your business will gain exposure is to get it on as many peoples radar as possible.

With that been noted, this means you will need to learn how to generate traffic (more eyeballs) to your offers. Without traffic you cannot succeed..  same way you will not get a single customer if your store is located in a deserted place where no one walks.

Now you break your traffic/prospects attention by using what is called a Squeeze Page also known as Lead Capture Page. This is where you want to send your traffic to…  WHY?  Because you want to capture their attention and request their name and email address, so that you can begin building a contact list.. The money is in the LIST.

An example of a Capture Page is below

Did that get your attention?

Off course it did… (you are welcome to click on the image to see how the capture is in real time)

If you want to create a capture page like the one above… click here

If you want to see another perfect example of using the “breaking attention” technique, just log into your facebook accounts and look at the ads on your right hand side Millions are made daily because of those ads there.

Effective Marketing Strategies- Tip #2

BUILDING RAPPORT and PACING (aka CONNECTING)

Another effective marketing strategies to implement is learning how to build rapport with people. You build a solid rapport by asking questions that is on the best interest of the person you want to sell your business to. Ever seen an advertisement online that asks questions like “Are you struggling to generate leads”  ”Tired of not making money online?” “Struggling to make a sale?” “Want More Traffic?”   All these are triggers that speak to the interests of what your prospects may be looking for, and if you do this effectively, you will build instant rapport and your capture pages will convert at a high rate.

Also advanced marketers connect with thousands of people by simple shooting a video which explains their stories of struggles and how they overcame using a particular system or formula…. This is called PACING

WHY?
Because you are leading a prospect from a low point of your life (which is probably where they are), to a high point of your life where you share your real life time results and accomplishment in your business(which is where your prospects wants to be) after which you end with a strong CTA (CALL TO ACTION).. that will tell your prospects what they must do next.  If you do this effectively, you have just mastered Hypnotic Sales Psychology.  (leave me a comment below this article if you just got an “ah ha” moment about how to market effectively )   After doing these videos about your stories and struggles, the next step is to distribute them to thousands of video sharing sites where people can watch them.

Effective Marketing Strategies- Tip #3

PROOF

Also when you talk about effective marketing strategies, you talk about using PROOFS. If you are not showing proof while marketing to people, then you are missing the whole point of this process. After grabbing your prospects attention and building rapport and connecting with them, the next step is to show them proof of why they should invest time and money on your ideas or product.

I show proof all the time around my blog. When i rank my blog post in the front page of google, i write a blog post about it and do a video showing it live. When i make a commission from an offer am trying to promote, i cut a screen shot of it and show it to the world so they know that they can do it too… This is very IMPORTANT if you want to sell stuff online.

Examples of blog posts where i used proofs.

http://www.ibewealth.com/14-free-leads-and-tons-of-free-traffic/

http://www.ibewealth.com/1st-page-google-3-days-benefits-of-the-empower-network-blog/

http://www.ibewealth.com/facebook-backlinks-how-to-get-backlinks-from-facebook/

Even when doing sales videos, ALWAYS add proofs of your results in your video.

Effective Marketing Strategies- Tip #4

SHOWING THE “HOW”

Showing the “how to” in any presentation or marketing creates “BELIEF” and it is what will force your prospects to say “you know what, i going to give this system/product a try because if he can do it and get that results, so can I”…. Chin Chin.. $$$$ you just made a commisssion.

Always show the how to your prospects and end by telling them to click the add to cart button to get instant access. Do not be afraid to tell them to buy because at this stage (if you follow this 4 steps) you will have place them in a buying trance and with the rapport building and proofs, they should already have their credit card in hand ready to buy.

Hope this explains to you well how to market effectively. Please scroll down below and leave me your comments and questions.

P.S: Click here if you wish to learn 3 Secret Keys to Getting People To Buy Stuff‘ and that will help you unlock ‘hypnotic power‘ over your customers…..   With the knowledge in this training, you can literally tell your prospects to “Pull out your credit card RIGHT NOW and buy…”
…AND they’ll actually do it.. This has never been taught before… EVER!  Watch webinar here<<

effective marketing strategies
 

How To Close a Sale in Four Simple Steps

I think you’d agree that whether you’re selling a product or inviting someone to join your business, closing is the most critical phase in a sales presentation. Yet so much of closing depends on what happened before you got there.

You must have done your probing right. You must have presented the product or opportunity correctly. You must have also built up a rapport between you and the prospect. All of these are essential to reaching that final step, the close!

When you reach the closing phase, the most important thing to remember is this: you must BELIEVE you can close it! The secret to guaranteeing the close is to make your prospect see the product or service through your eyes. They must feel that you’re 100% confident that what you’re selling can really help and benefit them.

So let’s say that you’ve done all of the above and finished the actual M.L.M presentation. The prospect hasn’t exactly jumped up and screamed, “Yes!” with excitement to purchasing your product or partnering with you.  Here’s what you can do to get them to a successful close:

1. Probe how your prospect feels. People rarely make decisions with their minds alone; they make decisions based on their emotions and how they feel. So once you’ve engaged their heads with your presentation, bring it down to their hearts. Ask them probing questions like the following:

• How did you like the presentation?
• What did you like about the product/service/business?
• Are the benefits clear to you?
• Do you feel it will help you?
• Is this the kind of thing you’re looking for?
• Are you happy with your current provider/product/business?

2. Answer any questions/objections. You can lead this off with, “Based on what you saw, is there anything you can possibly think of that would stop you from buying/starting now?”

Never be afraid of objections; it’s a sign that your prospect is thinking about what you presented. It’s scarier when they don’t have any objections at all—they either didn’t understand you or haven’t paid any attention at all!

The following are typical objections:

1. Too expensive – if you did your probing right and you know this person can afford your service, it may be that the prospect hasn’t seen the value of your proposal. Try and see what they mean by “expensive,” and work from there. Remind them of the particular problem during your probing session and let them see how your solution can help. If it can help cut their costs, emphasize that.

2. No time – remember that people will always have enough time if they’d only see the value in something, and they believe that it can benefit them in some way, shape or form. Therefore, prove the value of what you have to offer.

If you’re inviting the prospect to join your network, ask them what is taking up the majority of their time (job, work, etc.).  Ask them also if they have enough time for themselves and their family. Then finally, ask them if they’d be willing to try your solution if it will allow them to have more time for themselves in the long run.

3. I need more information – Ask them what more they need to come up with a decision “TODAY”, then work from there. You’ll probably end up with one of the other objections.

4. I will ask my wife/husband/parents/siblings/partner – One approach is to present to both of them. You can say, “Great!  Can I ask you something?  Who’s the decision-maker, you or your spouse?  (wait for the answer). Then I suggest that you tell your spouse that I’m inviting the both of you to meet with me so that he/she will see the presentation the way you saw it.”

3. Point out how the product/service/opportunity is a solution to their problem. This is a test on how well you did your initial probing in the first phase of your presentation. You must first have a clear understanding of the prospect’s problem before you can position your product as the solution.

If the prospect is having trouble deciding, highlight how the product or service solves or minimizes their troubles, helps them earn extra income, or helps them reach their goals faster. Answering objections is dealing with the negative, but in this step you must emphasize the positive.

4. Ask for the sale. It’s hard to believe that many skip this one crucial step. Unless they’ve said yes ahead of you, ask your prospect to buy! Who knows, they might even be waiting for you to ask.

            There are several ways to do this:

• For products: Are you ready to buy this today? If they aren’t prepared to buy right away then extend this second question: When will you be prepared to make your purchase? (always extend the offer to buy “NOW” first!)
• For network marketing: Would you like to get started with your business “TODAY”? If they aren’t prepared to start right away, tell them that they can move forward with filling out the application and post date it for the date that they are ready to start, getting them to give you the check or put the credit card number on the application that will guarantee their start date.

            Or you can ask additional questions like:

• When would you like your products delivered?
• Would you prefer to pay by cash, credit card or check?

These are simple and direct ways to close any sale. You needn’t pressure or manipulate your prospect. All you are doing is calmly and courteously leading them to an informed decision.

Finally, remember the perfect end result of a closed sale: both of you and your prospect walk away smiling!

More closing and presenting tips can be found here.

P.S: Click here if you wish to learn 3 Secret Keys to Getting People To Buy Stuff‘ and that will help you unlock ‘hypnotic power‘ over your customers…..   With the knowledge in this training, you can literally tell your prospects to “Pull out your credit card RIGHT NOW and buy…”
…AND they’ll actually do it.. This has never been taught before… EVER!  Watch webinar here<<